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MGI 360 Ratings - JustOn Gmbh in Billing Management SEP 7 2017

MGI 360 RatingINITIAL RATING: We initiate coverage of JustOn Gmbh in the Billing Management market with an MGI 360 Rating of 49 and a Neutral outlook. 

OPINION: JustOn offers a native billing automation product with a lot of functionality packed into a tool that can be rapidly implemented. The company is led by its founding team. Sales channels and strategy are still evolving yet JustOn already developed a loyal following among customers in media, digital services, real estate and other sectors. 

USE CASE: Companies with revenues < $100 Million with medium complexity billing requirements, and 5,000 to 10,000 invoices per month and requirement for seamless integration into accounting and sales automation systems. There is no pre-requisite for a prospect to be a current customer. JustOn is likely to appeal to EU companies that need to support an evolving mix of subscription, usage and tiered pricing models and have limited or no IT resources. Implementation cycles are measured from days to a couple of weeks.
COMPANY DESCRIPTION:  JustOn Gmbh is a Jena, Germany-based billing automation software supplier that has grown rapidly to 75+ customers of which majority are in Europe and a few in North America. The company product appeals to ecosystem companies that need more capability than what is offered by Salesforce Billing and comparable SMB solutions. The company is self-funded, growing rapidly in terms of staff and revenues and is profitable. 
COMPETITORS: BillWerk, SFDC, Fusebill, Chargeover, Chargify, Zuora (in larger clients)
MGI 360 Ratings is a comprehensive system for evaluating technology companies. IT organizations use MGI 360 to track suppliers, assess purchasing risks and identify promising new vendors. Vendors utilize MGI 360 to track their markets and evaluate partners. Institutional investors use MGI 360 for independent assessment of tech companies. MGI 360 ratings help lower costs, save time, reduce risks, and identify new opportunities. 
The MGI 360 ratings are on a scale from 0 to 100 and reflect company opinions of MGI analysts in five key areas on a scale of 0 to 20:
  • PRODUCT: How strong is the product competitive position
  • MANAGEMENT: How competent and experienced is the management team
  • CHANNELS: Does the company have a sales capability and channels needed to bring products to market?
  • STRATEGY: Does the company have a realistic view of the opportunity and a compelling strategy for success?
  • FINANCE: Is the company growing and profitable.
Each of these key criteria is subdivided into numerous sub-categories. In total, over 149 criteria are combined to generate an MGI 360 rating in each specific market space. Companies can have one or more MGI 360 rating - one for each market. MGI 360 ratings are revised as important developments occur. While the MGI 360 rating process is comprehensive, this scoring system is not meant to be a predictor of company solvency, liquidity, absence of accounting fraud or stock performance. Access to MGI 360 Ratings is
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