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Wednesday, Jul 26th

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MGI 360 Ratings: goTransverse in Billing Management APR 28 2017

RATING UPDATE: We upgrade the MGI 360 Rating of goTransverse (“goT”) in the Billing Management market from 56 (Dec 2016) to 60 and re-iterate POSITIVE outlook. 
OPINION: goTransverse has been steadily converting competitive wins into production pilots and rollouts. The product has received enhancements in scalability and micro-services while maintaining quality. Company has added key hires in product development, professional services and sales. Overall execution has improved and bore fruit in dramatically expanded ecosystem of partners who now account for >30% of sales. The company went from being under the radar in 2013 to now participating in most major billing evaluations. Win rate has improved dramatically and revenue growth accelerated into triple digits. The key challenges for the firm are in broadening its channel and scaling up marketing. 
USE CASE: Companies seeking sophisticated recurring revenue monetization capabilities across a mix of physical and digital goods should evaluate goTransverse.
COMPANY DESCRIPTION:
GoTransverse cloud-based billing solution aims at organizations with a wide array of billing scenarios - from B2C subscriptions to complex B2B usage scenarios involving a mix of digital and physical goods. The TRACT product can be configured as either purely a rating/billing platform or as a full A/R sub ledger system. Senior management hails from the traditional on-premise, high volume, complex telecom billing companies, and brings domain expertise in billing, revenue recognition, and enterprise-scale processes and systems. To-date the company raised approximately $90 million and employs 110 people.
COMPETITORS
Aria Systems, Zuora, Billing Platform, Oracle BRM, SAP Hybris Billing, Logisense, Ericsson, Netsuite (Oracle)
ABOUT MGI 360 RATINGS
MGI 360 Ratings is a comprehensive system for evaluating technology companies. IT organizations use MGI 360 to track suppliers, assess purchasing risks and identify promising new vendors. Vendors utilize MGI 360 to track their markets and evaluate partners. Institutional Investors use MGI 360 for independent assessment of tech companies. MGI 360 ratings help lower costs, save time, reduce risks, and identify new opportunities. The MGI 360 ratings are on a scale from 0 to 100 and reflect company opinions of MGI analysts in five key areas on a scale of 0 to 20:
  • PRODUCT: How strong is the product competitive position?
  • MANAGEMENT: How competent and experienced is the management team?
  • CHANNELS: Does the company have a sales capability and channels needed to bring products to market?
  • STRATEGY: Does the company have a realistic view of the opportunity and a compelling strategy for success?
  • FINANCE: Is the company growing and profitable?
Each of these key criteria is subdivided into numerous sub-categories. In total, over 149 criteria are combined to generate an MGI 360 rating in each specific market space. Companies can have one or more MGI 360 rating - one for each market. MGI 360 ratings are revised as important developments occur. While the MGI 360 rating process is comprehensive, this scoring system is not meant to be a predictor of company solvency, liquidity, absence of accounting fraud or stock performance. Access to MGI 360 Ratings is by subscription. 
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