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SaaS Innovators Summit 2012

MGI Research Announces the 2012 SaaS Innovators Summit

MGI Research 21 Conference 

An intensive half-day, invitation-only “21 conference” focused on technology and business innovation in SaaS - Meet the Future SaaS Leaders

  • November 13th, 2012
  • 12pm – 6pm PST
  • Top Floor, Transamerica Pyramid, 
    600 Montgomery Street,
    San Francisco, CA 94142

MGI Research announces that its 2012 SaaS Innovators Summit will be held in San Francisco, CA on Nov 13 2012 at the top floor of the Transamerica Tower.

Hosted by MGI Research and sponsored by BTIG and NXT Capital, the SaaS Innovators Summit is an invitation-only event that will give attendees a chance to hear CEOs of up-and-coming SaaS and cloud software firms present their companies and their vision of the future of SaaS and cloud applications. The conference will explore the growth, opportunity and risk scenarios for cloud applications and cover topics such as:

  • What are the new broad and niche markets in SaaS?
  • What are the innovative business and pricing models in SaaS?
  • What are the limits to SaaS applications?
  • Can incumbent software giants catch up in SaaS?
  • How are the economics of SaaS companies evolving?
  • How do valuations of SaaS companies compare?

The focus of the conference is on innovation in SaaS, on emerging, next generation Cloud Software companies and new cloud computing opportunities. In addition to presentations by tech company CEOs, attendees will hear independent, un-biased perspectives from senior MGI Research industry analysts, Chief Information Officers and get a chance to interact with a unique mix of IT executives, investors and SaaS industry practitioners. The afternoon will conclude with a panel of CIOs from companies such as Rambus, WindRiver (Intel), MedeAnalytics and SunPower - giving their perspectives on SAP,, Oracle, SaaS spending, and their plans for cloud applications in 2013. Conference sessions include presentations from companies such as Coupa,, MetraTech, and FolderWave among others. Consult event details and conference agenda for a full list of sessions and participants.

The event will feature MGI Research’s “21 Conference” format – each CEO is allotted 21 minutes – 7 minutes to present his company, 7 minutes for an interview with a senior MGI analyst and 7 minutes for live audience Q&A.

When: Tuesday, November 13th, 2012 from 12:00 p.m. – 7:15 p.m.

Where: Top Floor of the Transamerica Pyramid in San Francisco, CA

How: By Invitation Only

To request an invitation, email to: This e-mail address is being protected from spambots. You need JavaScript enabled to view it

AGENDA: (consult Detailed Agenda for full details)
  • 12:00pm – 1:00pm      Registration and Light Lunch
  • 01:00pm – 01:30pm    Welcome Remarks and MGI Research SaaS Scenario
  • 01:30pm – 05:30pm    Company CEO Presentations
  • 05:30pm – 06:00pm    SaaS Perspectives – CIO Panel
  • 06:00pm – 07:15pm    Reception

Company Presentations

Companies that will be presenting at the Summit:


Market Focus



Content Management & PaaS

CEO – Tom Erickson


Event Management

CEO -  Peter Micciche



CEO – Rob Bernshteyn


CEO – Jeremy Roche


Higher Ed

CEO – Bruce Ryan


Billing & Monetization

CEO – Scott Swartz

Outside Intelligence


CEO – Dan Adamson



CEO – Pat Garrehy

Zoho Corp.

Cloud Apps

President – Raj Sabhlok


SaaS Perspectives CIO Panel Discussion

 Chief Information Officers participating:

  • Mark Grimse – Rambus
  • Chet Mandair – Sun Power Corp.
  • Scott Fenton – Wind River (Intel)
  • Dave Watson - MedeAnalytics

About MGI Research – Conference Host

MGI Research is an independent industry research and advisory firm focused on disruptive trends in the technology industry. Through subscription research, advisory engagements, industry studies and benchmarks, MGI Research helps clients identify opportunities for reducing IT costs and minimize technology risks. MGI Research analysts work closely with user organizations to model ROI and TCO tradeoffs, benchmark operational metrics and to create practical strategies for new initiatives such as mobile, virtualization, SaaS and cloud computing. MGI Quant models and indices use quantitative methods to help technology investors and industry executives make more informed and timely go/no-go investment decisions, optimize valuations and generate new ideas.

For additional information, reprints or to schedule a confidential consultation, call +1 888 801-3644 or visit


About BTIG – Conference Premiere Sponsor

Founded by expert traders, BTIG specializes in global trading and fund services for hedge funds, mutual funds, separate accounts and family offices. Operating across 11 areas—Equity Trading, Fixed Income, Futures Trading , Convertible and Preferred Securities, Equity Derivatives, Prime Brokerage, Outsource Trading, Direct Market Access, Corporate Finance, Equity Research and Corporate Access—BTIG offers a comprehensive suite of services that provide investment managers with trading solutions that are customizable, scalable and targeted to their needs.


About NXT CAPITAL – Conference Gold Sponsor

NXT Capital is an independent middle-market focused commercial finance company launched and led by former founders and executives of Merrill Lynch Capital and Heller Financial. NXT provides a full range of structured financing solutions to the middle market and emerging growth companies through its Corporate Finance, Real Estate Finance and Venture Finance groups. The company serves clients on a national basis, many of whom are repeat customers. NXT Capital targets senior financing opportunities of up to $150 million with a hold size up to $50 million, and also offers a full range of junior capital products. Since its launch, NXT Capital has provided over $3.2 billion in financing commitments spread over 142 discrete transactions and have become one of the most active participants in its target market.